What makes you read some posts but not others?
Branded Chief # 10
It's the first sentence.
It either makes you read or scroll away.
Here are 5 openers to get your audience to read your first sentence and hopefully the whole thing.
1. The X helped me do Y.
This simple habit helped me grow my LinkedIn.
Here’s how it works:
2. It took me X time to do Y.
It took me almost 6 months to reach 500 followers.
Here are 5 steps you must take:
3. I do X (what seems impossible) daily/weekly.
I write 5,000 words daily.
Here's how I do it:
4. I did X (something worth doing) and found Y (lessons/steps).
I studied 100 productivity books and learned 3 things.
Here is what I learned:
5. If you want to get X (a desirable outcome) do Y (doable things).
If you want to build your LinkedIn, create a carousel every day.
This is how I do it:
I used a similar opener for this post:
I posted on LinkedIn almost daily for over 730 days.
Here's why I did it and how I did it:
That's all for today. 1 simple request.
If you like my newsletter, the best compliment you can give me is to forward it to one friend who you think would get something out of it.
See you again next week.